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黑龙江省2009年成人英语三级考试试卷5

  2011-3-29 10:50:17  学易网【字体:放大 正常 缩小】 【打印页面

  Questions 51 to 55 are based on the following passage:

  A scientist who does research in economic psychology and who wants to predict the way in which consumers will spend their money must study consumer behavior. He must obtain data both on the resources of consumers and on the motives that tend to encourage or discourage money spending.

  If an economist were asked which of the three groups borrow most-people with rising incomes, stable incomes or declining incomes-he would probably answer those with declining incomes. Actually, in the years 1947-1950, the answer was: people with rising incomes. People with declining incomes were next and people with stable incomes borrowed the least. This shows us that traditional assumptions about earning and spending are not always reliable. Another traditional assumption is that if people who have money expect prices to go up, they will hasten to buy. If they expect prices to go down, they will postpone buying. But research surveys have shown that this is not always true. The expectations of price increases may not stimulate buying.

  The investigations mentioned above were carried out in America.  Investigations conducted at the same time in Great Britain, however, yielded results that were more in agreement with traditional assumptions about saving and spending patterns. The condition most favorable to spending appears to be price stability. If prices have been stable and people consider that they are reasonable, they are likely to buy. Thus, it appears that common business policy of maintaining stable prices is based on correct understanding of consumer psychology.

  51. According to the passage, if one wants to predict the way consumers will spend their money, he should _______.

  A. try to encourage or discourage consumers to spend money

  B. carry out investigations on consumer behavior

  C. do researches in consumer psychology in a laboratory

  D. rely on traditional assumptions about earning and spending

  52. According to paragraph 2, one traditional assumption is that people with______ incomes borrow most.

  A. averageB. stableC. decliningD. rising

  53. The results of the investigations on consumer psychology carried out in America were ______ those of the investigations made at the same time in Great Britain.

  A. not as good asB. much better than

  C. exactly the same asD. somewhat different from

  54. Which of the following statements is always TRUE according to surveys mentioned in the passage_______?

  A. Consumers will put off buying things if they expect prices to decrease.

  B. Consumers will spend their money quickly if they expect prices to increase.

  C. The price condition has an influence on consumer behavior.

  D. Traditional assumptions about earning and spending are reliable.

  55. From the results of the surveys, the writer of this article _______.

  A. concludes that the saving and spending patterns in Great Britain are better than

  those in America

  B. concludes that consumers always expect prices to remain stable

  C. does not draw any conclusion

  D. concludes that maintaining stable prices is correct business policy

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